Though there is tough competition in Indian smartphone market especially in the 4G space, still there are small players which have not given up and Tecno is one of them. It has followed smart strategy by bringing in unique models with the 4G space for niche consumer base. For instance it has good selfie models in the entry level price range which is main feature some consumers are interested into but not ready to pay extra price.
Design is another feature where Tecno smartphone in 4G category which keep the end users interest alive. There are other features like good battery and speakers which adds to the appeal for these models. Since price remain very low and competitive they are able to get good response from end consumers. However a top selling model is yet to come out from Tecno which will really give big push to its market share.
Also it will be interesting to see how Tecno will adopt to the competition in 5G space. So far we have not seen any models from this brand in this network but hopefully in 2022 during the last phase we may get to see. The 4G market size will remain large for coming years also and will continue to offer good scope for these players in India.
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